Revenue Management for the Hospitality Industry

"This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported invarious news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices."--Provided by publisher.
"This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful."--Provided by publisher.
Provided by publisher.
Revenue management experts would describe the goal of revenue management with the phrase, "to charge the right price, to the right customer, for the right product, through the right channel, at the right time." Achieving that goal, however, is not as easy as one might think. Revenue Management for the Hospitality Industry provides current and aspiring revenue managers with the practical knowledge to achieve this goal.Written not just in an easy-to-read, but also an easy-to-understand manner, Revenue Management for the Hospitality Industry explores the many topics that form the foundation of this subject, as it relates to both the lodging and foodservice industries. It delves into the principles of economics, pricing theory, accounting principles, marketing concepts, front office management, ethics in pricing, and leadership skills through the use of practical examples taken from real-world situations.Drawing from sources inside as well as outside the hospitality industry, Revenue Management for the Hospitality Industry provides the tools to make the reader one of the rare individuals with a thorough understanding of customer-centric revenue management in the hospitality Industry. Having this understanding will allow the reader to enhance their company's performance, as well as their own career.

This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported in various news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices.